For medical mums who want to start an online business but have no idea where to begin.
Maybe you’ve thought about earning an income online, but opening Instagram and wondering what on earth you’re supposed to post feels overwhelming.
What should your bio say?
Do you need a separate account?
What if you have no followers?
And how do you decide what to share when so much of your life revolves around your child’s needs?
I understand.
I’m Trudy, a former teacher and medical mum who left teaching in 2021 when my son’s medical needs changed what was possible for our family.
I went on to grow my first online brand from 300 to over 6,000 Instagram followers and build an email list of almost 4,000.
Today, I use those same content creation and marketing skills in my social selling business.
And if I were starting again, these are the exact foundations I’d put in place first.
You don’t need to complete everything in one sitting. Work through one step whenever you have time.
By the end, you’ll have the foundations of an Instagram profile that clearly communicates who you are, what you share and why someone should follow.



